NEED
The Ziegler Companies, Inc. wanted a fresh approach to their Annual Reports – something that would play out the company’s new vision/position: “Advancing Health, Wealth and Well-being Through Tailored Financial Solutions.”

SOLUTION
The covers utilize a human element for advancing Ziegler’s vision by depicting representative customers, most in their favorite environments during various stages of their lives.

On the inside, we proudly illustrate the turnaround and profit of the company during a recession in both graphic and text form throughout the piece. The Letter to the Shareholders illustrates the return to profitability, and the Company Overview clearly communicates Ziegler’s two groups, Investment Services Group and Capital Markets Group, through image and messaging.

RESULTS
Shareholders and Stakeholders love the approach, as well as the response. The electronic version in PDF form can be downloaded and viewed from www.ziegler.com and from EDGAR.