ROCKWELL AUTOMATES WITH PHOENIX MARKETING GROUP

jradtke@phoenixmgi.com
 
Milwaukee, WI – September 15, 2003 – Rockwell Automation hired Phoenix Marketing Group to help get their message across with a 32-page brochure for the company’s InView Messaging Displays.     

The design effectively promotes the industrial communications product line, communicates the breadth of product, its applications and benefits to the target audience. While maintaining an established brand family look, Phoenix took a creative approach to photography, illustration and copy to draw attention to the benefits of the expanded product line.

The InView line includes numerous LED displays, messaging software, portable applications and open architecture for use on any network, including Rockwell’s own NetLinx.

In View messaging boards help leverage communications “from the top floor to the shop floor.” The newest InView Message Display is readable from 400’ feet away, providing total access to current inventory and production data and giving the shop floor the information it needs to act upon to increase productivity. And, with more than a dozen displays to choose from, plus open architecture, Rockwell delivers impressive flexibility with a lower total cost of ownership.

Phoenix Marketing Group, Inc. is a marketing communications firm focused on providing clients a creative approach to advertising, marketing and public relations – helping them “rise above” their competition. 



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